Disclosers.
This business is built on my relationship with you, so I want to be clear how I monetize this content. I earn money in several ways via this site and my associated sites, including:
Selling direct products and services.
Affiliate commissions
Partnerships
Workshops, Coaching, & Consulting
Public speaking
I will recommend products I have analyzed or used. If I find that a product I have recommended no longer meets expectations I will post an update.
Privacy policy.
This site retrieves personal data for the following purposes and using the following services: access to third party services' accounts including Twitter data, Google Analytics and Google Tag Manager (cookie and usage data, opt out) as well as information provided by the user, including email, first and last name, to contact the user via mailing list or newsletter. Data is managed by The Stronger Group LLC. I will only have access to/collect information that you voluntarily provide via email or other direct contact from you. I will not sell or rent this information to anyone. I will use your information to respond to you, regarding the reason for your contacted. I will not share this information with any third party outside of this organization, other than as necessary to fulfill your request.
Terms & Conditions.
This Site and all the materials available on the Site are the property of me and/or my affiliates or licensors, and are protected by copyright, trademark, and other intellectual property laws. The Site is provided solely for your personal noncommercial use. You may not use the Site or the materials available on the Site in a manner that constitutes an infringement of our rights or that has not been authorized by The Stronger Group LLC. More specifically, unless explicitly authorized in these Terms of Service or by the owner of the materials, you may not modify, copy, reproduce, republish, upload, post, transmit, translate, sell, create derivative works, exploit, or distribute in any manner or medium (including by email or other electronic means) any material from the Site. You may, however, from time to time, download and/or print one copy of individual pages of the Site for your personal, non-commercial use, provided that you keep intact all copyright and other proprietary notices.
How I Use AI
Last updated: August 7, 2026
I use AI in my writing process. You should know how, so you can judge the work accordingly.
The tool is Claude. I use it to research, outline, and produce first drafts against my own voice guidelines.
What I bring
The stories are mine. So are the plans, the diagnostic questions, and the judgment about what will actually help a leaders on a Tuesday morning. That comes from 20+ years of watching leaders up close. AI does not have it, cannot generate it, and I do not ask it to.
What AI does
Drafts outlines and first-pass text from my direction
Suggests alternate phrasing and tighter structure
Summarizes research and helps me locate sources
What I do before anything reaches you
Read and rewrite every draft in my own voice
Check every fact, statistic, and citation against its source
Make every editorial call myself
What you will never find here
A quote, statistic, or testimonial that AI invented
A client story that did not happen
A recommendation I have not personally stood behind
Anything published that I have not read start to finish
When a story is a composite, or when confidentiality requires it, I change names and details.